Face: A square shaped face has a straight hairline
and a square jaw line. Therefore you have to create
an illusion of length. Your goal should be to soften
the sharp angle of jaw line and minimize your squared-off
A square-shaped face has very strong features at the
temples and the jaw line. Thus the main focus will be
to elongate the appearance of the face by bringing lightness
to the cheekbones, the centre of the forehead and the
Concealer: Apply concealer
to the top of the forehead, the chin and on any kind
of lines that you want to minimize. Take the sponge
and blend the makeup into the face. The cover up should
extend from under the eyes all the way up into the temples,
especially if the facial structure recedes in that area.
Foundation: Using two
different colour foundations, apply the deeper shade
in the areas that you want to minimize i.e., the square
parts of the forehead and square parts of the jaw line.
Blend the makeup into the skin, avoiding the chin. You
may wish to bring a bit under the neck as well. Apply
the lighter foundation to the same spots that you used
the concealer - chin, forehead and cheekbones. Apply
translucent powder to all areas of the face with a cosmetic
Final Touch: Apply contour
powder to the same areas as you placed the warmer foundation.
Cover the square areas of the temples, keeping the centre
light. Apply the powder below the cheekbones and bring
it forward right along the square jaw. Using a makeup
brush, apply the powder to the cheekbones from the ear
to the outer corner of the eye. Remember not to bring
the blush too high - you'll draw attention to the square
features of the face and negate the emphasis you just
created for the cheekbones.