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The
wedding season is in the offing in India and designers,
hairdressers and makeup artists are ready with the wares.
In Bridal Trends 2001, everything new and innovative
for the Indian bride was showcased. The aim was to showcase
a marriage between apparel hair and make up. All three
ingredients necessary for ultimate bridal elegance.
Hair,
makeup and aromatherapy Guru Dr Blossom Kochhar set
the trend for a fresh and natural look for a bride.
Fresh and natural as a dewdrop is how she described
a bride.
Hair as an art form, moulding and sculpting hair into
radically new and different designs.
Bridal Trends tried to bring forward the idea of the
bride's requirement through out all the events she has
to take part in, considering the fact that Indian marriages
are almost a week long affair.
Eyes were especially focussed. Semi-precious stone dust
as an eye shadow were an interesting innovation.
Hair styles of the season are ornate this time. The
reason being that the chunni or veil is no longer heavy
or ornate and the seasonal preference is to place a
transparent veil through which the style is visible.
The trend is towards designer hair style. The use of
attractive accesories to make the hair styles more noticeable
and easy to do were the highlights.
The
bindi was used creatively more for creating exotic body
art pieces with an innovative use of crystals pearls
and beads.
The focus was obviously to create a niche in the market
as well and bring about a new dimension and a greater
range of choice for the brides.
Bridal trends 2001 showcased 17 ensembles. The label
specialises in bridal and hand embroideries.
Ashima and Leena Singh label has been in the Indian
market for almost nine years now and their bridal designs
have been quite a hit.
This
time around they have introduced the concept of trousseau
for the bride. The designers have designed the entire
gamut of clothes a bride requires.
The hand designed clothes with hand woven motifs gives
the bride a total Indian look while keeping in mind
also changing modern trends.
Colours were an added aspect of Bridal Trends. Colours
for the Indian bride has changed radically with black
and white along with various other hues being introduced
this time.
The show was also a tribute to the hundreds of craftsmen
who work behind the scenes. Exquisite designs but on
a lighter mould to go with the trend was the special
feature.
For Samantha and Blossom and Ashima and Leena Singh
the attempt was a coordinated effort. For the first
time the Indian bride will have a complete choice and
will not have to hop from counter to counter for her
requirements.
Bridal Trends 2001, shows the new direction the Indian
fashion is evolving and the efforts by all the affiliated
industries to come together on a single platfrom in
search for bigger markets.
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